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Scenario 3: Acquisition of a combined service & product brand
SCENARIO 3: Acquisition of a combined service & product brand (to be managed by a sub-entity, not standalone) When acquiring a service & product brand the general rule of integration is as follows: Review brand & marketing audit and decision tree to decide ownership
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Trademarks
Considering the value Wilhelmsen and its trademarks represent, the group seeks to protect and enhance its trademarks, as these are regarded essential for its business. Wilhelmsen is associated with quality and reliability. Maintaining the trust in Wilhelmsen's name
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White paper: Between a rock, and a hard place – Catalytic Fines in fuel
For many years, we have heard that Catalytic Fines are responsible for many of the wear issues that often occur in engines. The question is, does it really have to be like this? Learn more in this white paper. Our white paper discusses the options currently
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2017 Quarterly results
Results for the first quarter 2017 Results for the second quarter 2017 Results for the third quarter 2017 Results for the fourth quarter 2017
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Corporate video
We are Wilhelmsen. We are a part of your life.
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Stationery
To help maintain consistency across the organisation, templates for standard business stationery has been created. There are templates being made available for business cards, letters, envelopes, invitations and ID cards. Only use the templates provided here
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Collateral
If you have not already, familiarise yourself with our brand guidelines including the use of logotype, colours, typography, imagery and graphics. This should give you a good overview of how to apply our visual identity in our communication. If you have not already
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Presentations
By using our presentation template with both internal and external audiences you help to ensure that our stakeholders will have a positive and uniform experience of our visual identity. Only use the template provided here, and please note that over time the
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Signage
Signage is the most visible brand element on our buildings, and the primary link between our facilities around the world and our corporate visual identity. This chapter outlines the application of the Wilhelmsen logo and subsidiary company names on our buildings
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Digital application
If you have not already, familiarise yourself with the identity guidelines, which is also applicable to all digital surfaces. It should give you a good overview of how to use our visual identity. Then read on to learn how to present our brand in a professional
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KLÜBER SUMMIT SH 68 200 LTR DRUM
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KLÜBERPLEX BEM 34-132 – (10x60ML) PACK. KLÜBERMATIC FLEX
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KLÜBER SUMMIT SH 68 20 LTR CANISTER
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KLÜBERPLEX BEM 34-132 – (10x125ML) PACK. KLÜBERMATIC FLEX
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KLÜBERBIO LM 2-32 25 LTR CANISTER
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KLÜBER SUMMIT SH 46 200 LTR DRUM
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KLÜBERBIO LM2-32 200 LTR
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KLÜBER SUMMIT SH 32 20 LTR CANISTER
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KLÜBERBIO AG 39-602 N 180 KG
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KLÜBERBIO AG 39-602 N 25 KG